Burn Notice gets its Pink Slip

Miami is known for its glamorous criminality. Shows like Miami Vice and movies like Scarface are just some of the earlier productions that reshaped Miami’s image from a place to go when it’s time to retire to a sunny place for shady people. This makes Miami the perfect backdrop for any show where the good guys go after the bad guys, and in the case of Burn Notice, the ex-spy goes after the international criminal cartels.

Burn Notice came to Miami in 2007. Originally show producer Max Nix wanted the show to be set in New Jersey, a more believable location for recently dismissed secret agent Michael Weston to live out his own retirement, when the USA Network decided that they wanted a bigger contrast between the character and his environment and selected Miami as the location for Burn Notice. The name of the show comes from the saying “Spies don’t get pink slips, they get burn notices” and it looks like Burn Notice is getting its pink slip after all.

After a successful seven years of filming in Miami, Burn Notice has been cancelled. The show was being funded by production incentives from the Florida State Legislature and when Florida decided to cease funding the program Burn Notice decided to cancel the TV show after 111 episodes.  Although they still than enough financial support for at least two more seasons, rumor has it that the funding did not allow for higher salaries for the cast and an exhausted creative team.

In addition to Burn Notice, two other South Florida TV shows were recently canceled.  Magic City, a TV show set in Miami in 1959 about the owner of a luxury hotel, and The Glades, set in Palm Beach County, about Chicago detective who takes a position with The Florida Department of Law Enforcement. These two shows were canceled in August 2013 around the same time that the state’s production incentives stopped being funded.

For those of you are looking to see more of Michael Weston’s adventures, there has been talk of a movie or perhaps a spin-off of some sort. Although no one has asked the Burn Notice creators to write any scripts just yet, the series finale was left open ended. Burn Notice will be missed in Miami, and so will the production incentives that will allow state funding for future South Florida shows.

The Knicks Melo walks on water in Nike kicks

Take advertising to the extreme with experiential marketing as done so by Nike in their recent water projections. Fans experienced a remarkable sight featuring the latest shoe, the Jordan Melo M8. NBA player for the New York Knicks, Carmelo Kyam Anthony aka Melo was granted a stunt that would take his brand to the next level. Eighty-five foot tall water projections exploded from the Hudson River of New York City.

Watch Video - Jordan Melo M8 - Explosive Water Projections

Eerie white images danced across the water's surface, creating a show stopping performance. The fortunate 2,500 viewers in the audience who had the full view of this from Pier 54 were awestruck according to PSFK. At the onset, a helicopter dropped a person performing as Anthony's stunt double. As the person splashes into the water, water projections of the ball player explode out of the river. Seeing three-story tall Anthony play ball on water was one of the more over the top debuts out there. In the water projections, Anthony shoots hoops in an exhilarating light show, followed by an enormous Jordan Melo M8 show seemingly sitting in midair.

This exhibit created quite a splash in an absolute slam dunk in advertising for Nike and the Jordan Melo M8. Marketing execs and program directors who are interested in creating their own version of this powerful display are in luck. Here in the Southeast, events in Miami consistently rank on the same scale as the Knick's player Anthony's advertisement. Venues in Miami, such as at Soho Studios, offer up the potential to create interactive, three dimensional displays that will have fans in awe. Our location showcases 65,000 sq. ft. of multifunctional venue space that is the perfect launching pad for your next product line.

In addition to advertising, the Soho Studios venue space is where it's at for generating buzz and drawing an audience in the region. As Florida's ultimate venue, some of the hottest events of the season regularly find their space at Soho Studios. Miami Fashion Week, the Winter Music Conference featuring Ultra, and Art Basel Miami all call this venue home. Additionally, some of the top names in advertising, such as Puma, American Apparel, Evian and Ford have showcased their product line with events in Florida at Soho Studios.

The Feel-O-Meter from Kraft

At Lindau Island in Germany passersby get a bird's eye view of the emotions of the city. A massive mood indicating face called Smiley is perched in all of its neon light glory on top of Lindau-Island’s lighthouse. A bright glow of white light makes one of three facial expressions—a smile, frown and indifferent face—with the use of digitized technology and experiential marketing.

Located at the base of Smiley, also known as the Fühlometer aka Feel-O-Meter, is a digital camera station. Pedestrians strolling by the lighthouse can have their image taken. Their images are analyzed using state of the art face recognition software in order to determine the moods. This data is reflected in the imagery of Smiley, which is constantly changing its expression. Considered the mood indicator of the city, this interactive art display was created by Benjamin Maus, Julius Von Bismarck and Richard Wilhelmer. It was installed in 2010 as noted by io9.

Watch Video - Kraft Feel-O-Meter

The Feel-O-Meter is similar in application to the Kraft Smiling Tag app, which combines Facebook with smile tagging and a bookmarking. Featuring the signature noodle grin, the gigantic glowing smiley face brings quite the attention to this Germanic isle. However, the installation could very well be held in the States, such as the most desirable of venues in Miami at Soho Studios.

Of the events held in Florida, Soho Studios offers substantial space that can be used for experiential marketing. Whether you are interested in setting up shop for the background of your next art installation for Art Basel Miami Beach, or you want to create an interactive exhibit to promote your cause, for venues in Miami or events in Florida, look no further.

As the premiere venue location for the Art Basel Miami Beach, Winter Music Conference and Miami Fashion Week, Soho Studios offers extensive opportunity to connect with a globalized audience. Thanks to the 65,000 sq. ft. area equipped with the latest technology, you can recreate the Feel-O-Meter on your own terms. Position your display alongside other leaders in the marketplace, such as Telemundo, Absolut, American Apparel and Puma all of whom frequently use the state of the art space of Soho Studios.

Bringing senses to life with Sephora Sensorium

Experiential marketing is all about creating a connection between a product and the consumer that conveys a branding message. The longer the branding message can last the better. The more senses experiential marketing uses, the stronger the message and the longer it may last.

One such groundbreaking piece of experiential marketing was produced for luxury beauty care product company Sephora along with flavor and fragrance icon Firmenich. It was called the “Sensorium” and for 30 days in New York it explored the emotion of scents through interactive experiences. It utilized film, storytelling, three-dimensional art, and technology to bathe those that came in the “Sensorium Experience.” You can view the YouTube video regarding the exhibit to get a flavor of what it was all about. What was amazing about Sensorium is that it was a marketing effort that consumers actually paid $15 to experience. They were rebated a $15 discount for Sensorium products, but you have to recognize the genius at work here.

The Perfect Venue in Miami

Soho Studios in Miami’s Wynwood District, home of Art Basel Wynwood, is a perfect location for a similar exhibit. A short drive from South Beach, Soho Studios has event space Miami loves. As these types of experiential events in Florida increase in frequency, Soho Studios is becoming the go-to location for world-class brands like Absolut and Evian. We can help you create something spectacular.

Soho Studios is 65,000 square feet of versatile space that can be used for meetings, conventions, displays, fashion shows and car shows. It is a flexible photography studio Miami photographers and artists are gravitating to. It is also the scene of commercial video productions and is one of the party venues Miami is known to create almost overnight.

If you are a meeting planner, event planner, marketing director or brand representative, let’s talk about the potential that South Florida and Soho Studios can bring to your project. We have a tremendous network of talented and reliable vendors that can help make your creative ideas happen. Let us help you bring experiential marketing to your next South Florida event.

Commercial Photography in Miami

Miami, Florida has become a Mecca for photographers and agencies looking for just the right backdrops for their work. It offers the intensity of a diverse metropolitan area, yet is just minutes away from sand, palm trees, and crystal clear blue waters. Miami photo shoot locations offer photographers in Miami the ability to create using everything from multi-million dollar mansions to the faces of hard working street vendors.

More and more commercial photographers are discovering Soho Studios as one of the best Miami venues for professional film and photography. Soho Studios offer over 65,000 square feet of versatile space. It is large enough to shoot a fleet of cars, yet it can be intimate enough for a lingerie campaign.

Located in Miami’s trendy Wynwood District, Soho Studios provides the exclusivity and privacy needed for photo and video sessions involving even the biggest names in the entertainment business. In circumstances where confidentiality, security, and privacy are critical, the team at Soho Studios can deliver.

If you are considering a commercial photography location, need space with the capability to provide remarkably diverse backdrops, or are even producing a music video, consider Miami, Florida and Soho Studios. We are South Florida’s premier photography studio, music venue, and convention space facility. We offer event space Miami and South Florida utilizes for a variety of projects, meetings, and shows. We have been transformed into party venues Miami is building its reputation on. Our world-class clientele includes names like Absolut, Puma, Ford Motor, Evian and American Apparel and many more.

Have an idea or concept? Contact the team at Soho Studios. Our network of South Florida vendors and suppliers can help you facilitate getting your commercial photography project done at the highest of levels. Our experienced staff can offer you the assistance to deliver your project to the most uncompromising of standards. There are photography studios in Miami…and then there is Soho Studios. Versatility, experience, and responsiveness. For commercial photography in Miami, choose Soho Studios.

Crowdfunding your event

If your event budget doesn't seem to quite be enough to pull off the type of event you visualize in your mind, there is a relatively new source of funds for event planning. Crowdfunding uses the internet to appeal to like-minded individuals who each provide small amounts of money to help get projects funded.

These individuals use websites like KickStarter.com to search for projects that interest them, and help them contribute to the bigger picture. For event planning, this can lead to some exciting options for funding, especially when dealing with events related to the arts or that benefit non-profit organizations. Crowdfunding in general and Kickstarter in particular are changing the way a lot of projects are getting funded.

Since their start just 4 years ago Kickstarter has had over 4 million people pledge over $618 million that has funded an amazing 41,000 creative projects. Anyone can get a project funded via Kickstarter as long as their guidelines are followed..

At the Wynwood District's Soho Studios, we have 65,000 square feet of space that can be used for concerts, an art gallery, and fundraisers. Our space can be used in variety of ways to showcase talent that may otherwise be missed by the mainstream media. If you are an event planner seeking a venue in Miami or Southern Florida, contact us as Soho Studios. We have a history of putting on events that range from the intimate to those that are global in nature. We can even help you in the development of your creative event, and help provide you with the information you may need to get Kickstarter funding.

Our team of experienced, creative people can be a tremendous asset when planning an event that involves the arts. Tap into that creativity. When searching for event space Miami, remember the importance the venue makes in the success of your event. Consider the versatile, creative atmosphere of Soho Studios.

Star Trek into Darkness Trailer

Star Trek has come along way since JJ Abrams took over the franchise. This new Star Trek into Darkness movie also come with new movie marketing tactics. Star Trek into Darkness comes out nationwide on Friday 17,2013 - however publicity and marketing for this event feels like its from the future. Hollywood studios are trying to constantly innovate and push the boundaries of movie marketing. For example in this upcoming movie, Star Trek into Darkness has had its own mobile app for the last 6 months. This may not be the first movie to have its own mobile app but its the first movie to advertise its mobile app and made a big push during the Superbowl, including the itunes url into the marketing material.

The most clever part of this movie marketing is making effective use of the character Spock or Spocks that appeared in the fist Star Trek directed by JJ Abrams. In this advert, Audi conceptualizes the old and new Spock as the same person in the present time. Where the new and younger spock is ready to meet the older Spock for a game of golf. The only problem? the car the older Spock uses is a Mercedes and turns up late to meet his younger self. The clever part of this advert is making out to the viewer that only grandpas drive Mercedes while the younger generation drive Audis. To tease both Spocks at the end, a different golfer drives up in an Audi thats built with self-driving technology. Watch the Audi advert and Star Trek into Darkness trailer below

When looking to market an event or choose the right direction for a commercial you can learn a lot from Audi's co branding capabilities. The skill is taking a plot from a movie and using it to leverage an idea for another product. At Soho Studios in Miami we have the perfect space to film all types of movie trailers, commercials and film.

Superman Samsung photo shoot

The most anticipated movie this summer, Superman 'Man of Steel' is due to be released worldwide on June 14.

This movie is ready to give you goose bumps and make you feel super strong. Another real life Superman came to Soho Studios to film his latest Samsung SMART CAMERA NX300 photo shoot. Who is this real life Superman? None other than the fastest man on the planet Usain Bolt.

Superman may travel faster than the speed of sound but as far as humans go Usain Bolt can run up to speeds of 38.48 mph. In Usain Bolt's latest Samsung SMART CAMERA NX300 commercial and photo shoot, Usain demonstrated how fast he is including the NX300. Watch a behind the scenes video shoot with Usain Bolt and Samsung.

We may never have a real Superman but Samsung's NX300 featuring Usain Bolt are the equivalent in speed, strength and power! Watch the finished Samsung commercial that was filmed at Soho Studios in Miami. Our studios are the largest in Miami for photo shoots, film shoots and commercials.

Commercial shoot locations in Miami

Not too long ago many commercials were filmed on South Beach. Now in 2013 Wynwood has become the epicenter for filming most of all Miami commercials. Wynwood is Miami's art district and the last underdeveloped area of Miami. Full of murals and home to several bars and restaurants, the area is great for filming all types of commercials.

This Victoria's Secret commercial featured "Angels" strutting their stuff around Wynwood in high heels draped over Lamborghini's.

Victoria Secret chose to film their latest commercial in Wynwood and boy did they make it sexy! With so much eye candy already in Wynwood, these beautiful models took it to a whole another level. What happens when sex meets Wynood? Play the video and find out!

When choosing a filming location in Miami its important not be too far away from hotels and the I95. This is why Wynwood has become the best location in Miami for filming commercials. If you are interested in looking for a location in Miami for filming commercials then Soho Studios is the ideal choice for directors. With 70,000 sq ft of production space, Soho Studios offers everything a director and film crew will need for filming their commercial shoot. If you need one large space then look no further then our Armory Studio. The Armory is the largest studio in Miami. This studio has 33,000 sq ft of productions space that's ideal for filming commercials.