Promoting an event to today's audiences’ means taking advantage of web and mobile technologies to reach the masses. These days, event planning takes more than booking a venue in Miami and passing out a few flyers. In order to reach your intended audience it’s important to connect to people through iPhones, iPads and other mobile devices. It is vital to take advantage of these methods to reach out and capture their attention and ultimately get them in the door of your event at the venues in Miami.

Whether you are planning a concert, trade show, launch party, or any other live production that you want people to show up for, means getting the word out to the public. Casting a wide net means using every mechanism at your disposal to get your message onto the mind of the general population. Make sure you are using the best practices available to effectively and efficiently maximize the results.

How can your event planning efforts capitalize on the crowd in the moment?

One great solution is having an event app that includes QR Code scanner. People are constantly on their phones and by using these tools you can provide your audience with a real time interactive experience. QR Codes are scanable UPC-like tags that allow smart phone users to go directly to content that is customized specifically for your event as well as any relevant urls. Developing a mobile app might also be the correct route for your production crew or promotion company to embark on as well. That way your audience and follower can quickly tap into a streak of content you decide to send out through the channel long after the event is over.

If you are planning an event put these tactics to work for you and gather the ears of the people that want to hear your message. Bolster the number through the gates of your next event.