Southwest Airlines Sponsors and Supports Dinosaurs Live

Southwest Airlines is directly sponsoring Dinosaurs Live until February 21, engaging travel lovers with one of the world’s most beloved time periods. Dinosaurs Live is a life-sized animatronic spectacle, featuring bio-specific animal creations. With a 46-foot T-Rex, a slew of other creatures and the Heard Natural Science Museum & Wildlife Sanctuary’s wonderful trails, Dinosaurs Live promises to be an event all can enjoy.

The Exhibit and Attendance

Dinosaurs Live is the Heard Natural Science Museum & Wildlife Sanctuary’s 9^th annual version. Its intertwined Heard Exhibit promotes the museum’s year-round actions while the main event is displayed. Dinosaurs Live offers fun for families and friends alike, featuring educational activities, holiday events, indoor amenities and demonstrations. Event runners utilize years of museum experience to ensure quality, making Dinosaurs Live a legitimate and quality walkthrough experience.

The Heard Natural Science Museum dedicates its efforts to promoting its visibility. Often, museums experience a lack of funding from unknowing crowds or simple city dynamics. Dinosaurs Live promises to provide ‘spillover’ from the event into the museum’s mainstays and attractions. Moving, roaring dinosaurs are positioned near the museum’s play area and photo op. Viewing trails are stroller and jogger friendly, granting access to all walks of life.

The Heard Wildlife Sanctuary and Southwest Airlines

Dedicated to its energy goals, Southwest Airlines takes pride in promoting anything green. The Heard Wildlife Sanctuary, located in the previously restored Blackland Prairie, exists in less than one percent of its former area. Many of Southwest Airlines marketing efforts attempt to support diminishing North American ecosystems, taking part in community events and restoration projects.

The Heard Wildlife Sanctuary is currently one of North America’s most endangered ecosystems, too, and the area’s impactors constantly support the habitat by applying rich soil and other materials. Dinosaurs Live nods to this by explaining the Cretaceous Period’s natural mineral deposits and soil material. The Blackland Prairie is the Heard Wildlife Sanctuary’s chief concern, and Southwest Airlines intends to directly fuel the establishment capable of enhancing its health.

The Heard Natural Science Museum & Wildlife Sanctuary is a nonprofit organization, yet its direct sponsorship provides great opportunity. Event-goers can donate, assisting local wildlife and environmental programs. Similarly, the Southwest Airlines approach to clean, clear flying constantly builds up the Heard Natural Science Museum & Wildlife Sanctuary’s efforts. The world of marketing sponsorship is wide and varied, but Southwest Airlines fits the bill in terms of on-the-mark support.

Go Coco with Coconut Grove

The Coconut Grove Arts Festival occurs every year bringing together people from all walks of life to celebrate food, fun and the arts. This year, the venue introduces “Go Coco with Coconut Grove,” an event that will coincide with the Coconut Grove Arts Festival showcasing the artists, music and culinary experts taking place right before the festival. This year’s festival runs February 13-15, 2016. This venue will mirror that of the Arts Festival, with sections slated for the visual, culinary, recreational and performing arts. A global food village will be erected which will include food demonstrations and other giveaways. There will be a special section for the media to interview all participants, vendors and sponsors.

This event will be marketed to media and VIP ticket holders for a pre-celebratory event. Special "black card" invites will be sent to this select group, with a private app showcasing what events and performers will take part in the event. The event is marketed through a series of national magazine and television ads, with gift boxes sent to previous VIP ticket holders from previous years.

Musical selections will be performed throughout the event, with previews of other performing arts to follow. Vendors and sponsors will have booths set up for informational and retail purposes. Past featured artists include Duaiv, jazz soloists, and Latin Fusion musicians. There will be a preview of the international recording artists and local talent that will be performing at the festival, in addition to selections from the University of Miami Frost School of Music Jazz Band.

Sponsors for the event include The Terra Group, Baptist Health South Florida, Barefoot Wine and Bubbly, Carnival Corporation & PLC, The Lincoln Motor Company, Frameworks, Geico, The Children’s Trust, Blue Moon florida, FHA, Coca-Cola, Gold Coast Beverage Distributors, Miami Dade County, Florida Marlins, TK’s, On the Avenue Marketing, Mayfair in the Grove and others.

Tickets for this event are already on sale and available online at $15 per day. Children 12 and under, Metrorail Golden Passport and Patriot Passport holders are free.

What began in 1963 as an intimate “clothes line” art show featuring a handful of artists and a few thousand onlookers as part of a promotion for the Coconut Grove Playhouse’s production of Irma la Douce has transformed itself into South Florida’s most successful arts festival. Today, the event attracts an estimated 120,000 people to the winding streets of Coconut Grove during President’s Day weekend. Proceeds help fund year-round arts programs, which create a positive impact on our community and touch the lives of many throughout the year. Recent initiatives include the “New & Emerging Artists” category, which allows artists ages 18-29 to not only display their work for the very first time at an outdoor fine arts festival, but also partake in a hands-on Arts Symposium and gain access to a carefully-matched Experienced Festival Artist in their genre.

Eat and Treat with SOBE

The South Beach Wine and Food Festival is one of the most popular venues in the world that combines food enthusiasts, television and media, and renowned chefs for a great time of food and fun. According to Biz Bash, this is the #1 food and restaurant industry event in the US. Next February, the festival will present Eat and Treat with SOBE, a media-only event where chefs and TV personalities who will be participating in the South Beach Food and Wine Festival give reporters and media an exclusive look at some of the dishes prepared and activities that will take place. This event will have a number of sections, based on food prep and types of food. Different restaurants and TV networks will also be set up with their booths to feature and highlight famous dishes, items to purchase, and of course, chefs that represent their best interests. In these booths, chefs will give demonstrations on how to prepare certain dishes and what makes their culinary talent so special. A picture booth will be set up for individual photos and book signings.

Food distributors will also be on hand to discuss any new offerings they have slated to be introduced during the festival, and there will also be a new chefs’ booth introducing any newcomers on the scene. The media will be able to sample the food and wine, with direct access to the internet for any food critics to post their opinions for the masses who will not be able to attend.

Events at the festival include book signings, Wine Spectator Trade Day, Amstel Light Burger Bash, Barilla’s Italian Bites on the Beach, seminars that include the Bank of America Lifestyle Seminars on Wine & Cheese, Beer, Sip and Sea, Sweets & Spirits, and the Past meets Present Winery.

Sponsors include The Food Network, Cooking Channel, Food & Wine, FIU Chaplain School of Hospitality & Tourism Management, Southern Wine & Spirits, MasterCard, Lowes Miami Beach Hotel, Barilla, The New York Times, PMG and Delta Airlines among others.

Tickets for this event and the SOBEWFF are now on sale online.

The Food Network & Cooking Channel South Beach Wine & Food Festival presented by FOOD & WINE is a national, star-studded, four-day destination event showcasing the talents of the world’s most renowned wine and spirits producers, chefs and culinary personalities. Hosted by Southern Wine & Spirits of Florida and Florida International University (FIU), the Festival benefits FIU’s Chaplin School of Hospitality & Tourism Management and the Southern Wine & Spirits Beverage Management Center. To date, the Festival has raised more than $22 million for the School.

Arts and More

Art Deco Weekend brings together artists, patrons, celebrities, buyers and other enthusiasts from all over the world in a venue like only artists know how to do. Held January 15-17, 2016, the weekend kicks off with the introduction of Arts and More, a private, signature event featuring artists and buyers in an exclusive environment. This year’s theme will be The Art of Architecture: Celebrating Architecture from Coral Rock to Exoskeletons. Designed like the actual event, the room will be filled with classic cars. Live entertainment, and rotating screens featuring the films that will be on display at the Deco Weekend. There will also be swing dancing demonstrations and mini-exhibits.

National celebrities and artists will give quick demonstrations on how to paint, there will also be a fashion show featuring partnerships by Tatyana Clothing, Iris Chase Designs, Beauty Touches Group and Beauty Schools of America. All the models will be on hand after the show for autographs and pictures.

There will be special sections featuring food from national chefs who will be on hand to participate as part of the festivities. Different vendors will also be on hand to provide samples of food that will available all weekend. In the center of the room, the Art Deco Museum will have center stage where buyers will be able to have a private showing to determine the pieces they like.

The entire experience is designed to be a fun-filled party where artists and buyers can mingle and get to know each other. The event will showcase Lumus Park with local entertainment and local vendors.

This year’s partners include Life is Art, the South Florida Lindy Collective and the Original Miami Beach Antique Show. Sponsors include Soul of Miami, Miami Herald, Diario Las Americas, Vivid Life Productions, Big Mouth, Miami Dade County Cultural Affairs, Atlantic Broadband, Greater Miami Convention & Visitors Bureau.

Invites and tickets to this exclusive event are determined by the official Art Deco Weekend staff.

The Art Deco Weekend is a community festival presented by the Miami Design Preservation League, celebrating architecture, preservation, education, history, advocacy, art, culture and entertainment. This is a community festival held on Ocean Drive in Miami Beach that welcomes over 150,000 people of Miami Beach every year over the 3-day event. This is also a commitment to the Miami Design Preservation League’s mission to preserve, protect & promote historic preservation in the Art Deco District and throughout South Florida through the over 85 educational events held during Art Deco Weekend’s 3-day festival.

Wells Fargo at the Rose Parade’s Equestfest

Wells Fargo will present Equestfest on December 29, 2015 in Los Angeles’s well-recognized Equestrian Center. The two hour event promises a massive showcase of equestrian units—each participating in the 2016 Rose Parade. Beautiful horses, talented riders, dances, drills, trick demonstrations and more will be featured, engaging the audience with excellent riding and roping showcases. Wells Fargo commonly promotes equestrian events, reinforcing it's brand image by showcasing its six-horse stage coach in community parades.

The Wells Fargo Addition

Wells Fargo will promote a grand array of booths within the Equestrian Center’s vender court. Event-goers can stroll through sponsored stables, discuss the industry with riders, learn about tack processes and different horse breeds. At the low price of $15, event tickets are easily obtained. Both return visitors and newcomers alike engage in the event’s activities, expanding both a love of equestrians and the Wells Fargo name into the surrounding public.

Tickets, themselves, are purchased through the Sharp Seating Company. Wells Fargo, understandably, carries great interest in event comfort and arrangement. Their sponsorship of the December Equestfest similarly expands their professional network to access event providers, delivering enhanced connectivity via the Sharp Seating Company.

The Rose Bowl and Rose Parade

Wells Fargo catches an additional benefit with the events surrounding Rose Bowl and Rose Parade. Every New Year’s Day, multimedia views the Rose Parade and Rose Bowl Game, celebrating one of America’s favorite past times. Wells Fargo, commonly mentioned for their American military pledge support, continuously supports the nation’s identity throughout their marketing efforts.

The Rose Parade and Rose Bowl Game are over a century old, sustaining the country’s ideologies alongside music, flowers, festivities and sports. America’s New Year’s Celebration greets the world from year to year, enriching Rose Parade and Rose Bowl Game inclusions. The Equestfest directly precedes Rose-related festivities, priming consumers with action, learning and event amenities. As Wells Fargo sponsors and funds the event’s “High Noon” event, it significantly increases its Rose Parade and Rose Bowl pre-exposure.

Big Numbers and Connectivity

The Equestfest requires significant manpower to achieve excellence. Utilizing approximately 80,000 hours of annual manpower, Equestfest continuously enlists the help of 935 active non-profit Tournament of Rose Association assistance. The Tournament of Rose Association empowers events through its internationally recognizable Rose Parade and Rose Bowl. Every volunteer dedicates time to 31 committees, holding responsibilities ranging across parade participation, press maintenance and media coverage.

Wells Fargo, a chief connectivity provider, takes advantage from the event’s media coverage. As the event’s direct sponsor, it obtains massive visibility through The Tournament of Rose Association’s Facebook and Twitter campaigns. The “High Noon” Equidome event is covered via the establishment’s press headquarters, enabling Wells Fargo’s print media efforts. The Wells Fargo brand is currently expanding its marketing role, focusing on channel innovation. Similarly, their newest, millennial-directed campaign, “Done,” targets rising needs of easy banking.

Equestfest’s primary audience matches Wells Fargo’s growing market segment, enhancing their impact across social-media-hosted exclusives. Currently, Wells Fargo has 275,000 employees and impacts over 90 businesses. As it shifts its needs to accommodate for ever-shifting social media requirements, the brand will certainly gain a boost from Rose-centric sponsorships.

Eskenazi Health Presents Tonic Ball

Tonic Ball’s celebration is renowned across the industry. Music, celebratory funfairs and art are to be expected, as is wide-held excitement. Tonic’s success has been garnered through years of sponsorship. Generous providers have continuously offered support to Tonic’s ideologies while assisting the event’s demonstrations. Eskenazi Health proudly supports the event, assisting with promotions and its excellent package opportunities.

About Tonic Ball

On November 20th, the Tonic Ball celebration features local art, music and food. Jam-packed with excitement, the event constantly enhances its features with popular artists, iconic musicians and local performances. Song covers are a big part of Tonic Ball, morphing fan-favorite tunes with local touches. Show ticket proceeds are channeled into the Second Helpings charity, assisting community causes.

Tonic Ball is stationed across four Fountain Square event venues: the Fountain Square Theatre, Radio Radio, The Hi-Fi and White Rabbit Cabaret. For several years, Tonic Ball covered artist and band exclusives, featuring Radio Radio as its exclusive venue for event promotion and festivities. As Tonic Ball increased in popularity, however, expansion was needed.

Tonic Ball’s Growth

Tonic Ball’s massive popularity extends from its touch upon multiple segments. Tiny Tonic, for kids, is a frequent installment. Art galleries, silent auctions and special event promotions, too, are featured, generating massive support for the event’s four venues. Tonic Ball is all about great music, local artwork and Grade-A entertainment.

Its purist approach to charity fund generation heavily contributes to its prolonged prevalence in the industry. While many venue openly support humble causes, few avidly promote charities in Tonic Ball’s likeness. The event’s many inclusions extend charity support across multiple formats—ensuring every visitor is prompted with support opportunities and community outreach resources.

Eskenazi Health and Tonic Ball Support

Tonic Ball sponsorship and its Friend of Tonic package enlists friends, employees and customers to demonstrate their unique additions. Eskenazi Health, a proud supporter of Tonic Ball’s featured charity promotions, works closely with event providers.

Eskenazi Health has made a great move in supporting Tonic Ball, too, as the marketing approach is well-aligned with Tonic Ball’s previously-crafted strategies. One of America’s biggest net health systems, Eskenazi Health currently offers care to approximately 1 million outpatient visitors, annually. Its goals to care, advocate, serve and teach community members is telling, as is its emphasis on Marion County, Indiana populations.

Eskenazi Health’s tight affiliation with Tonic Ball certainly enables maneuverability between community segments, sharing its resources with a wide array of age denominations. Their focus on accessible quality, here, is notable, as Tonic Ball’s midway solution between entertainment and charity support identifies with such standards. Healthcare outreach is notoriously tough, but Eskenazi Health’s lead support of Tonic Ball is certainly an effective maneuver.

Due to Tonic Ball’s community expansion, Eskenazi Health’s appeal will likely benefit. Facebook and Twitter support, of course, are part of Tonic Ball’s festivities, further enriching the Eskenazi Health impact. The event’s Second Helpings program, exclusive gallery and online media support make it a power-packed marketing event package for any provider looking to make a difference.

NBC and Nitro Circus Live

On November 17, NBC’s host of Nitro Circus Live will feature heart-stopping stunts, performing athletes, record-tricks, freestyle motocross, skate and BMX. Nitro Circus is well-known for its fascinating, excitement-inducing antics, and NBC’s direct sponsorship definitely injects its brand with a new range of motion.

The Nitro Circus Live Event Roundup

Nitro Circus’s eccentric barnstormers imbue the modern flying circus with some of the industry’s finest, most exciting inclusions. Daredevil vehicles, wings and wheels are all there, run by expert stunt-men and women. Most of the event’s air-side activities have, in the past, featured astounding tricks like the ‘double front-flip tail-whip,’ while smaller tricks run amuck across the stage below.

Nitro Circus infuses adrenaline and gasoline, creating fiery displays with a circus-like vibe. It’s all showbiz, but the event’s dangers are very real. Performers take good time preparing for every turn, every trick and every angle, ensuring protection is maximized. Its non-motorized Giganta Ramp is the event’s mainstay, attracting repeat visitors on its merits alone. Harnessing a design revaling one of Evel Knievel, the Giganta Ramp launches non-motorized vehicles up to 60 mph in seconds.

NBC’s Sports Ventures

In 2010, the Nitro Circus television show was adapted and enhanced by its at-the-time CEO, Michael Porra. The all-new, must-see live event might’ve replaced the television phenomenon, but Nitro Circus Live garnered an entirely new audience and smashed box office records. Its diehard television fans arrived, and its masses from Australia, Canada, Europe, the United States, Japan, China, New Zealand, South Africa and the Middle East heralded an in-the-flesh event.

NBC’s Sports Ventures Unit, meanwhile, acquired and developed new angles to target the Nitro Circus Live audience. The NBC Sports Ventures Unit, itself, has repeatedly developed new properties for NBCSN, NBC Sports and the Golf Channel. All of NBC Sports Ventures properties are directly sponsored by NBC, and big-name brands like Reebok Spartan Race, Red Bull Signature Series and Nitro Circus are but a few of its grandest obtainments.

Visibility and Popularity

Nitro Circus live thrives beneath NBC, acquiring massive popularity through Facebook, Twitter and television spots. The NBC Sports Group and Nitro Circus have recently created a multi-year partnership, pairing with Jed Mildon’s record-breaking BMX quadruple backflip event. Nitro Circus: Crazy Train, meanwhile, has become NBC’s newest eight-part series. The reality series, capable of sustaining the original Nitro Circus weight, will be featured on NBCSN.

In the world of experimental marketing, Nitro Circus Live takes the cake in terms of direct approaches. Motorbike backflips, global media attention, famous athletes and event face-offs drive Nitro Circus Live, and NBC’s umbrella impact pushes the limits. Adapted from a show to a live event, Nitro Circus Live is an extraordinary maneuver. The brand’s attention, first and foremost, was derived from its power-packed construction. While a live event seems, at first, almost necessary, Nitro Circus Live is the result of years of planning. Likely, NBC will continue Nitro Circus Live alongside Nitro Circus: Crazy Train, partnering the event’s jaw-clenching features with the brand’s original market platform.

Miami Book Soiree

The Miami Book Fair is one of the largest and most popular in the world, drawing thousands of spectators, celebrities, book enthusiasts and entertainers. This venue presents Book Soiree, a multi-day premiere event showcasing the authors, panelists and industry representatives in a laid-back environment to complement the Miami Book Fair November 15-22, 2015. Designed like the street fair which has six sections, this venue will simulate an author’s panel in the middle of the space, with a backdrop of previous book fair highlights. True to the name “fair,” there will be a “Kids Row” complete with face painting, cotton candy and popcorn, and children’s authors on hand to autograph books and take pictures.

There will be a few national celebrities and authors on hand to perform, read from their bestselling books, and offer workshops and classes on the art of writing and how to break into the industry. Major publishers and book editors will have their own booths throughout the space to speak with parties interested in becoming authors or seeking information on the industry and how it works.

An entire section will be devoted to food and other goodies, with chefs on-site to demonstrate how to cook different selections and showcase recipes from their books. Center stage will have performers from all over the world, creating a party atmosphere while immersing the venue into the world of literary wonder.

Past highlights of the Miami Book Fair include Meet-the-Author events, dancers and face painting in Kids Alley, and cooking demonstrations in the areas highlighting all participating chefs who have books.

Authors slated to appear this year include Elizabeth Alexander, Michael Barnett, Michael Buckley, Luther Campbell, Sandra Cisneros, and Pablo de Santis. Programs include Panels and Themed Discussions, The Swamp, Children’s Alley, Reading Queer, The Kitchen and Destination Comics.

Sponsors for the event this year include the Knight Foundation, OHL Arellano, The Batchelor Foundation, South Motors, The de Groot Foundation and the Green Family Foundation.

Tickets for this event are already on sale and can be acquired online.

The first Miami Book Fair International, founded by Miami Dade College and community partners, took place in 1984. Since then, it has been recognized as the nation’s finest literary festival. In 2001, the Fair became part of The Center for Writing and Literature @ Miami Dade College, a cultural and academic initiative that promotes the advancement and appreciation of literature throughout the year.

Amelia River Cruises and the Cumberland Island Tour

On November 17, Amelia River Cruises will promote its services via its expansive, immersive river tour: The Cumberland Island Tour. Taking place at 10:30 am, seven days per week, The Cumberland Island Tour is an Amelia River Cruises promotional cornerstone. One of the entity’s biggest, most popular tours, The Cumberland Island Tour examines Amelia’s rich history alongside deep Cumberland Island factoids.

The Tour

Patrons view wildlife, notable areas and unique destinations aboard The Cumberland Island Tour. Cruising on Fernandina’s best shrimp boats, visitors view Ft. Clinch, the historic Old Towne and Cumberland Island’s wild horses. The Carnegie Dungeoness Mansion’s ruins, Greyfiend Inn and other popular destinations are similarly viewed.

The Cumberland Island Tour places high value upon the area’s most memorable areas, focusing upon history-centric lessons, colorful stories and the area’s riches offers. Reservations are frequently needed to obtain event seating, as The Cumberland Island Tour has become increasingly popular in recent years.

Promotion and Passage

The Cumberland Island Tour is highly promotional of Amelia River Cruises, and thus requires unique experiences and quality vessels to procure excellent trips. An exclusive community outreach collection, the Cumberland Island Tour utilizes U.S. Coast Guard Inspected, highly refined vessels. Visitors can expect handicap-accessible, bathroom-equipped and fully stocked rides. Food and beverages are allowed, as are cameras.

The event’s promotion is featured on the Amelia River Cruises website, where site-goers can take part in its Virtual Tour. Facebook, TripAdvisor and DropCam, too, are part of the Amelia River Cruises promotional plan, impacting a rare—and difficult—nautical promotion area. Often, river cruises are difficult to promote due to their segmented accessibility. Water-bound promotion is typically reserved for event-goers, heightening company advertising difficulties.

Amelia River Cruises succeeds in this area, however, as its multitude of coverage options persist where other providers fail. The Cumberland Island Tour is well-recognized, and its yearly events consistently acquire numbers while scaling Amelia River Cruises to new standards.

Other Promotions and Deals

Amelia River Cruises maintains an expansive package deal program. The company has consistently been recognized with Jacksonville Beaches, enriching its community outreach with city-based amenities and services. Residents can expect free birthday cruises, specialty reservations and the Amelia River Cruises Kids Free November Program.

Every-day discounts are constantly available, as are group specials, military discounts, senior discounts and group rates. Above all, the Amelia River Cruises Private Charter program succeeds in promoting small-party outings. Summer camp, scout and school programs similarly exist, furthering The Cumberland Island Tour’s accessibility. Nature outings are highly successful in attracting educational groups, and the event’s naturally high educational value aligns it with Jacksonville’s rising consumer groups.

Every trip is powered on a case-by-case basis, ensuring total feasibility and unique rides, every time. Amelia River Cruises succeeds in marketing its programs to lower age groups, and its Cumberland Island Tour achieves repeat success throughout November. Of course, seasonal voyages receive different reception, though The Cumberland Island Tour takes advantage of the shrimp vessel’s design to adapt to any chilly environments.

Pepsi at the Greater Jacksonville Agricultural Fair and Expo

November 4 and November 5 will host this year’s Greater Jacksonville Agricultural Fair and Expo, an area-exclusive event since 1955. Having garnered local agricultural lovers, music lovers and food lovers alike, The Greater Jacksonville Agricultural Fair and Expo consistently offers excellent amenities within a privately-held event.

From the Former Gator Bowl

The former Gator Bowl was transformed to become the Jacksonville Municipal Stadium. In May 1989, the area hosted the Greater Jacksonville Agricultural Fair to harness the location’s potential. Since its initial 700,000-patron count in 1990, the Greater Jacksonville Agricultural Fair and Expo has created wonderful experiences for return visitors and newcomers.

Northeast Florida’s largest festival, the Agricultural Fair exemplifies the area’s dedication to positive economic impact. Having raised over $10 million for Duval County, the Agricultural Fair is a time-tested-and-true event of opportunity. Since its creation, the fair has similarly raised $3.1 million for civic and charitable organizations. This year’s 60^th rendition promises much in way of charity benefits.

Vendor Distribution

Greater Jacksonville’s sponsorship is incredibly valuable, as its hub center for product testing and marketing provides excellent opportunities for small, medium and large businesses. The Agricultural Fair’s sponsors are situated just outside the grounds, maximizing use of high traffic areas. Prospective sponsors can design customized packages, so as to perfect budget opportunity and balance services with the fair’s already-established offerings. Marketing campaign needs are always upheld at the Agricultural Fair, making it a repeat destination for a variety of marketers and industry impactors.

Pepsi and Celebratory Involvement

Pepsi supports and delivers the Agricultural Fair’s 60^th year, sponsoring games, rides, merchandise and entertainment. Jacksonville’s five nearby counties, too, are involved, expanding sponsorship networks well beyond the fairgrounds. Partnering with Belle City Amusements, Pepsi gains much in terms of positive brand attribution. Pepsi has consistently been a park-goer-favorite beverage, making appearances across a slew of festivities. The location’s bright, cheerful adoptions certainly promote a positive brand image.

The Expo

The Greater Jacksonville Agricultural Fair and Expo procures value far beyond carnival festivities. The event’s accommodating expo furthers Pepsi’s outreach via its Exhibit Hall, where attendees may view specialty vendors, collectors and functions. The sports complex facilitates movement across 12 acres of landscaped grounds, a 50,000 square foot exhibition hall and the Agricultural Complex’s 44,000 square feet.

Indoor and outdoor functions, alike, imbue Pepsi’s brand involvement with tight appeal. Beverages are notoriously benefited by indoor and outdoor gatherings, and The Greater Jacksonville Agricultural Fair and Expo promise quite a bit of brand attribution with well-placed refreshment stands and sponsorship logos.  Above all, the event is one of community outreach. Whereas most fairs and expos are comprised of strictly local audiences.

The Greater Jacksonville Agricultural Fair and Expo extends its offerings to consumers abroad. The event’s makeup, alone, justifies experimental marketing tactics, as surrounding locations heavily rely upon Jacksonville’s unique placement in Florida. A cultural hub for many activities, events and consumer options, Jacksonville promises to be, yet again, an excellent location for such an ambitious fair.