Florida International University

Eat and Treat with SOBE

The South Beach Wine and Food Festival is one of the most popular venues in the world that combines food enthusiasts, television and media, and renowned chefs for a great time of food and fun. According to Biz Bash, this is the #1 food and restaurant industry event in the US. Next February, the festival will present Eat and Treat with SOBE, a media-only event where chefs and TV personalities who will be participating in the South Beach Food and Wine Festival give reporters and media an exclusive look at some of the dishes prepared and activities that will take place. This event will have a number of sections, based on food prep and types of food. Different restaurants and TV networks will also be set up with their booths to feature and highlight famous dishes, items to purchase, and of course, chefs that represent their best interests. In these booths, chefs will give demonstrations on how to prepare certain dishes and what makes their culinary talent so special. A picture booth will be set up for individual photos and book signings.

Food distributors will also be on hand to discuss any new offerings they have slated to be introduced during the festival, and there will also be a new chefs’ booth introducing any newcomers on the scene. The media will be able to sample the food and wine, with direct access to the internet for any food critics to post their opinions for the masses who will not be able to attend.

Events at the festival include book signings, Wine Spectator Trade Day, Amstel Light Burger Bash, Barilla’s Italian Bites on the Beach, seminars that include the Bank of America Lifestyle Seminars on Wine & Cheese, Beer, Sip and Sea, Sweets & Spirits, and the Past meets Present Winery.

Sponsors include The Food Network, Cooking Channel, Food & Wine, FIU Chaplain School of Hospitality & Tourism Management, Southern Wine & Spirits, MasterCard, Lowes Miami Beach Hotel, Barilla, The New York Times, PMG and Delta Airlines among others.

Tickets for this event and the SOBEWFF are now on sale online.

The Food Network & Cooking Channel South Beach Wine & Food Festival presented by FOOD & WINE is a national, star-studded, four-day destination event showcasing the talents of the world’s most renowned wine and spirits producers, chefs and culinary personalities. Hosted by Southern Wine & Spirits of Florida and Florida International University (FIU), the Festival benefits FIU’s Chaplin School of Hospitality & Tourism Management and the Southern Wine & Spirits Beverage Management Center. To date, the Festival has raised more than $22 million for the School.

Miami Magic with SOBE

Miami is full of things to do in February 2016. The South Beach Food and Wine Festival welcomes Miami Magic With SOBE, a fun-filled event with food, wine, VIPs and celebrities all together in one venue for a huge party for the record books! This is a multiday event that flows throughout the festival taking place February 25-28, 2016. Sections decorated like famous restaurants and cooking shows are a highlight of this party, with hosts and hostesses dressed up like chefs. Free food, wine tastings and other goodies keep the party going all day and night from the festival to the party. Specially designed for those VIPs from sponsor organizations and VIP ticketholders, special cooking demonstrations and autograph signings will be available from the more than 350 chefs who will flow through the party.

Guests will enjoy a variety of musical performances, complete with prizes and souvenirs from chefs and sponsor organizations. Vendors and retailers will be able to showcase their culinary accessories and products, wine distributors and manufacturers will have a wine area where they will host short informational sessions on wines and how to select one, and snippets of the 75-plus events taking place during the festival will be highlighted.

Celebrating its 15th year, the festival is poised to top last year’s exciting opening of the Wine Spectator Restaurant Management Laboratory and Mel Dick Wine Tower at Florida International University. Hosting more than 60,000 guests every year, the excitement for this private event is quickly growing. With so many different culinary offerings, there is something to please any palate.

Previous sponsor organizations include The Food Network, Southern Wine & Spirits of Florida, Delta Airlines, Barilla, Loews Miami Beach, MasterCard, Fiji Water, Badia, Amstel Light, Bank of America, The Hard Rock Café and Miami-Dade County, along with hundreds of others.

MasterCard presale tickets for this event and the festival go on sale October 5, and general tickets go on sale October 19. Every year gets bigger and better, and this 15th anniversary is guaranteed to deliver! What a great way to bring in the spring and experience Miami Magic! Four days of food and four days of fun!

The Food Network & Cooking Channel South Beach Wine & Food Festival presented by FOOD & WINE is a national, four-day destination event showcasing talents from the world’s most renowned wine and spirits producers, chefs and culinary personalities. Hosted by Southern Wine & Spirits of Florida and Florida International University, the festival benefits FIU’s Chaplin School of Hospitality and Tourism Management and the Southern Wine & Spirits Beverage Management Center.