Lori R. July 24, 2015 Blog, Brand Marketing, Event Planning, Event Management, experiential marketing, experimental marketing, Sports Events Zipcar and The Baroudeur Lori R. July 24, 2015 Blog, Brand Marketing, Event Planning, Event Management, experiential marketing, experimental marketing, Sports Events Zipcar, the world’s biggest car club and sharing service, has found an excellent event to promote further growth by enhancing its perceived future viability and ethical standards. The event, itself, is called The Baroudeur.