Choosing the right day for your event

One of the most difficult aspects of event planning is finding the day that works for everyone. As the event planner, you must coordinate the schedules of multiple people, including speakers, entertainment and caterers, with the available dates of your preferred venue.

Event planning in big cities like Miami can be especially difficult. Event space Miami and party venues in Miami are often booked up months in advance so you will need to reserve your dates as soon as possible. However, you should never pick a date in haste. It is important to do your due diligence to make sure that there aren’t other events in the area that could conflict with yours. For example, having your event in the same time frame and in the same area as a marathon or a parade could mean that your guests will have to navigate through blocked-off roads and nightmare traffic to reach your event. So take the time to research what other events might be planned for your local area.

Also, check to see if any competitors or businesses that are in a similar industry are putting on events on the same day or weekend as yours. Two similar events planned for the same time frame could be a financial disaster for everyone involved, especially if you are trying to divvy up the same small pool of likely participants.

Successful event planning often means thinking outside of the box. What if, for instance, you have everyone on board for a certain date, but all the typical party venues in Miami, such as the convention center or hotel conference rooms, are booked up. Don’t change the date. Instead, search out interesting venues such as Soho Studios, which is a huge, 70,000-square-foot structure with avant garde industrial detailing that is located in Miami’s Wynwood Art District. Not only will you be able to have your event on your desired date, having it in a non-conventional venue will give it a more interesting feel and look.

Date selection is one of the most important duties of an event planner. Choosing the right one can mean a successful event with high attendance, while selecting the wrong one could have disastrous consequences.

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